David Allegretti is a writer and editor based in Melbourne.
Italian was my first language. I learned English at school, got slightly obsessed with it, and somehow turned that into a career.
I’ve spent more than a decade writing about pretty much everything — politics, travel, football, food, drugs, technology, music, strange people, strange places and occasionally myself doing something stupid. My work has appeared in The Guardian, VICE, The Age, The Sydney Morning Herald, The Japan Times, Time Out, Broadsheet, International Traveller and more.
I’ve also spent a large chunk of that time making commercial work for brands, usually with the same aim as the editorial stuff: finding the version of the story that people might actually want to read. That’s also taken me into social, branded content and strategy — developing ideas, shaping campaigns, building brand voice and working out how stories should live across different platforms.
These days I work across writing, editing, social, content strategy and brand voice, for publishers and brands alike.
Based in Melbourne. Available for select projects.